In this world of advancement, every single domain has their own website and every one of them wants to own a great website. According to statistics, there are more than 1 billion websites available on the cyber world. However, most of the websites are not live, business websites still need a plan to drive traffic.
If you want organic traffic, then you have to get the site in front of internet users and this is the field, where SEO (Search Engine Optimization) comes in to the play. Those who have an SEO friendly web design, they can drive traffic very easily without facing that much problem.
It’s never enough to drive traffic on your website as the users have to be of high quality to be your potential clients. Those users have to get the interest of the product or service you are offering. Even if the customers are open to conversation, then you will get a chance to approach them about the service or can make them interested on the service as well.
In order to make the process easy for you, here are proven 7 ways that can help you bring improvement. You will surely notice improvement on your placement on Search Engine Result Pages also known as SERPs. So, let’s get to know about the tips to help you out.
1. Website needs to be user friendly
It is very common to face difficulties navigating a site. Even you might have faced issues while clicking on the links as most of the time, those links show error with “404 – Page Not Found” message. Getting this kind of trouble can be very frustrating and the ultimate goal is connected with this.
You are not supposed to get visitors if this happens with the website all the time. In this way, you will not be able to show the offer to the visitors and slowly visitors’ number will be decreased from your website. Your site can achieve a good rank on the search engine only if it gets clicked multiple times.
This is done generally by some internal linking and if you adopt the process of strategically placing links on your website that has been designed in a SEO friendly way. This will help you get traffic on the other pages of your site as well. While using external links, you need to make sure that the links are opening in a new window.
2. Visually pleasing website
Is important to have Whether it’s a business website or something else, the websites requires to be visually good or amazing. We can never deny that we are visual beings and we need things to be visually good to build some interest on that. If any website is boring, then visitors will exit quickly without thinking twice.
Users will be more interested in websites if the sites are easy to navigate and allow them find what they are looking from the site about the service. There are a lot of websites, which show numerous ads, unwanted several pop ups and also music on auto play. They should know that these things are the major turn offs for the visitors.
The motto should be getting the visitors engaged with some user-friendly designs. Owners needs to hire professionals with affordable SEO packages who will be able to focus on the infrastructure to bring improvement on that.
3. Stay current
This is where a lot of website fail to get visitors for their website. You need current contents to make people get involved by reading those contents. Make sure the contents contain information about the product or service you are offering to your clients. It will be really bad, if you create a website and never update that with latest information.
The internet is continuously evolving and for that reason, your website needs to follow this. It does not mean that you have to fill the pages with some random contents, which are not even relevant with the service or products you are offering. You must choose the topics wisely and those have to be relevant with the service.
4. Placement of keywords
Generally, SEO friendly we design will make use of keywords that are associated with your website. It will be better if you put accurate key phrases. Choosing one keyword is not that hard, you just have to choose words that is applicable with the service or products offered from your website.
While writing any content for the website, you have kept an eye on that and place the keywords accordingly. You can consider using a keyword generator. It is an application and it helps producing the top rated keywords based on the search that you have made. In short, it can be said that you have to be very specific about the service you are providing.
5. URL links that include key phrases
The time, you enter some key phrases on the search engine, you normally get a list of keywords on a drop down and you get the chance to choose any of that for you to continue. So, this is how it works, you need to choose the proper keywords as this will make people visit the website through.
You need to pay a close attention and you will see that the most popular sites are in focus and have been listed on the top. Search engine also takes care of the keywords, so, it has to be proper and this is another reason, you need a professional SEO expert for your website.
6. Speed is important for a website
While doing an SEO audit, you need to check the transition times to ensure whether you are getting enough time to open and close any page quickly. This is important as people will never waste a lot of time browsing your website. For that reason, the speed has to be good.
Internet users never wait for the websites to be open after taking a long time. Even a slow loading page can cost your placement on rankings. If people are leaving because of this issue, then you must consider the speed and make problems fixed as much you can.
7. Mobile optimization is also an important deal
The SEO friendly website is not created just to exist among the other websites of this cyber world. People will find your site from a search engine and they will try out the mobile sites there are people who do not use desktops all the time. The websites need to open on the mobiles as well.
In such way, people will be able to get connected with you whenever they want and it is also a great way of providing service to them.