Digitalization as a key to the success of spanish startups

Thanks to their adaptability and perseverance, Spanish startups have managed to get ahead after the economic crisis brought on by Covid-19. What has been the strong point on which they have relied? Digitalization. Yes, joining the digital transformation and having to reinvent the business, putting themselves in the consumer's shoes…

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What Is Omnichannel Marketing and Why It Is the Future of Ecommerce?

Today’s customers have incredibly high expectations. They want quick answers and solutions, high-quality offers, and expect to interact with brands through their preferred channels.  It’s not as easy to please today’s empowered customers - they’re impatient, picky, and more demanding than ever. Long gone are the days when throwing an…

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