Thanks to their adaptability and perseverance, Spanish startups have managed to get ahead after the economic crisis brought on by Covid-19. What has been the strong point on which they have relied? Digitalization. Yes, joining the digital transformation and having to reinvent the business, putting themselves in the consumer's shoes…
Today’s customers have incredibly high expectations. They want quick answers and solutions, high-quality offers, and expect to interact with brands through their preferred channels. It’s not as easy to please today’s empowered customers - they’re impatient, picky, and more demanding than ever. Long gone are the days when throwing an…
Doing inbound marketing is the same as selling without being invasive, always providing high-value content that will allow you to generate conversions on a large scale and in a natural way. Podcasting is about generating audio content on fairly specific topics that will then be published in the form of…
